Company Profile: Korres

If you have been into the Beauty Boutique in the last month, you may have noticed a new line of skincare: Korres. Originating in Greece, this homeopathic line was started by a pharmacist, George Korres, who came up with natural remedies for his patient's ailments.  George's philosophy was to offer the best quality products for his customers, using herbal extracts and staying away from synthetic ingredients. Customers were so happy with the results that requests soon started requesting he try his hand at skincare products.  After some experimentation, the Korres brand was born. But not without the help of a chemical engineer, Lena, who fell in love with and married George (I like to think a lot of love and passion are the secret ingredients!). The Korres motto is Beauty by Natural Selection.  No, this isn't a new reality TV show, America's Next Top Model meets Survivor: models have to fight each other for the last size 0 designer jeans while not messing up their hair or manicure. Only the *Beautiful* Survive. (my goodness, Darwinism at work in the beauty industry, can you imagine??)  Instead, when selecting their ingredients, Korres looks exclusively at plants and herbs that are found in Greece and only uses the top quality extracts that contain nutrients that are essential to the skin; survival of the fittest, where only the strongest survive (it's like Survivor for plants). At Korres, they strive to be transparent with their products so on the side of the box you will not only find a list of ingredients used, but a long list of ingredients that are *not* used.

One of the most popular items so far has been the Milk Protein Cream Cleanser, which is great for anyone who likes a rich cleanser that removes makeup, dirt and grime all in one step without drying out your skin (it's soap-free!). Also available are the Wild Rose and Quercetin & Oak Lines.  The main ingredient in the Wild Rose line is...wild rose!  This natural ingredient is a powerful anti-oxidant, and is also a source of  vitamin C.  This ensures that your skin is protected from the free radicals and harmful molecules in your everyday environment, and the vitamin C helps to maintain a bright, even skin tone.  Extracted from a desert plant, the wild rose concentrate takes advantage of the adaptation from a dry environment and keeps your skin hydrated for 24 hours. The Quercetin & Oak line is an anti-aging line that focuses on the correction of wrinkles and expression lines, as well as providing elasticity and firmness to the skin. The title ingredients in this line come from an extract from the oak tree, and were the first clinically proven alternatives to retinol, which is great news for a sensitive skin.

In addition to the skincare line, we are also carrying Korres body care: body butters and shower gels. Choose from Guava, Basil Lemon, Fig and Jasmine.  These products all contain emollients and humectants, which maintain the moisture level in the skin and keep it hydrated. While I am normally drawn to anything fruity and would typically have zeroed in on the Guava scent, I was pleasantly surprised by the Fig, which is my new favourite! Find your favourite today!